The Alignment Trap: When Boards and CS Speak Different Languages
Michael Hosking Michael Hosking

The Alignment Trap: When Boards and CS Speak Different Languages

Your CS dashboard may glow green, but if directors can’t see the cash link, you’re trapped. Break the disconnect by tying every signal to revenue, sharing one truth deck, and setting joint NRR-anchored goals - so board and CS finally speak the same growth language.

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Turning Dissent into your Competitive Edge
Michael Hosking Michael Hosking

Turning Dissent into your Competitive Edge

Turn disagreement into your growth engine. Learn pragmatic rituals and rewards that build high-trust teams, convert candid feedback into rapid innovation, and give your SaaS a competitive edge - grounded in research, Aussie proof points, and Oliver Ramirez G.’s viral framework.

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Are You Measuring Activity or Actual Customer Success?
Michael Hosking Michael Hosking

Are You Measuring Activity or Actual Customer Success?

Are your metrics telling the real story? Discover why tracking true customer outcomes - not just activity - matters most for retention and growth. See how leading SaaS businesses are shifting to value-based metrics that actually reflect what customers care about.

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2025 Post-Sales Trends in B2B SaaS: Strategic Insights for Executives
Michael Hosking Michael Hosking

2025 Post-Sales Trends in B2B SaaS: Strategic Insights for Executives

Explore the top post-sales trends shaping B2B SaaS in 2025—from outcome-driven customer success to AI-powered engagement and partner-led growth. Get executive-level questions to assess where your business stands, and discover practical insights to help you stay ahead in an evolving market.

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Why Australians Still Don't Trust AI - and What Needs to Change
Michael Hosking Michael Hosking

Why Australians Still Don't Trust AI - and What Needs to Change

Why are Aussies so sceptical about AI? This article breaks down the real reasons behind the trust gap - from lack of local relevance to headline-making failures - and shares practical steps for building AI that Australians can actually trust. Localisation and transparency are key.

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Aligning Goals with Results: Post-Sales Leadership in Action
Michael Hosking Michael Hosking

Aligning Goals with Results: Post-Sales Leadership in Action

See how post-sales leaders turn ambitious goals into measurable results - using real-world case studies from leading SaaS companies. Discover practical ways to align your team, set SMART goals, and drive business outcomes that truly move the needle.

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Building Client Champions: Turning Customers into Advocates
Michael Hosking Michael Hosking

Building Client Champions: Turning Customers into Advocates

Discover how building Client Champions can transform your customer relationships—and your business growth. Learn why true advocacy is a two-way street, and get practical tips for creating programs that deliver value for both your clients and your brand.

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AI in Onboarding: Is It the Right Move for Your Business?
Michael Hosking Michael Hosking

AI in Onboarding: Is It the Right Move for Your Business?

Curious about AI-powered onboarding? This article breaks down the real benefits and challenges, with practical advice for choosing the right approach—whether you’re just starting out or ready to scale. Find out how to balance efficiency, personalisation, and the all-important human touch in your onboarding journey.

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Strategic Assets: How Boards Drive Business Value
Michael Hosking Michael Hosking

Strategic Assets: How Boards Drive Business Value

Discover how a proactive, engaged board can become your biggest strategic asset. Explore practical ways to build trust, align priorities, and harness diverse perspectives—transforming your board from an oversight body into a true driver of business value and growth.

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Post-Sales: The Hidden Driver of Business Success or Failure
Michael Hosking Michael Hosking

Post-Sales: The Hidden Driver of Business Success or Failure

Explore why post-sales is the real engine behind business growth - and what happens when you get it right (or wrong). Learn how empowering your post-sales teams can turn happy clients into loyal advocates, drive referrals, and build a brand that stands out in any market.

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